Maybelline New York Full ‘N Soft Washable Mascara, Very Black, 0.28 fl. oz.

Amazon Price: $7.77 $5.99 You save: $1.78 (23%). (as of July 10, 2017 3:54 pm – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Nourished with Vitamin E, this advanced thickening formula creates full and healthy-looking lashes that are silky-soft. The Quick Dissolve System allows for quick and easy mascara removal to help prevent lash loss. Ophthalmologist tested. Hypoallergenic tested. Suitable for contact lens wearers. • Advanced thickening formula is enriched with vitamin e to soften and nourish lashes • Helps to prevent lash loss • Washable formula Step 1. Sweep the brush from root to tip of lashes.Step 2. Do not let mascara dry in between coats. Step 3. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover. To safeguard purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute with water, saliva, or any other substance. Cap tightly after use. If a change in odor or appearance occurs, discontinue use. Do not use this or any other cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.

Product Details

  • Product Dimensions: 0.7 x 2.8 x 5.7 inches ; 1 ounces
  • Shipping Weight: 3.2 ounces
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item is not eligible for international shipping. Learn More
  • ASIN: B0000536M2
  • UPC: 885472374848 041554699159 798813010643
  • Item model number: May-1554
  • Discontinued by manufacturer: Yes

Customer Reviews

Simply the best

8 people found this helpful.
 on February 23, 2017
By Wildflower
Over the years I’ve tried all kinds of mascaras, but I always inevitably keep returning to Full ‘N Soft… it’s just the best! Goes on smoothly, no clumps, keeps your lashes soft and flexible even after they dry to reduce breakage, and you can easily layer it to build up a more dramatic effect without having tarantula lashes. If you always want to have at least one fool proof mascara on hand, make it this one!

Great on naturally longer pale lashes

85 people found this helpful.
 on January 24, 2013
By J. Blair
I love this mascara and have been using it for years. I try other brands and types and always go back to this natural looking mascara.

Better than the "best"

5 people found this helpful.
 on April 28, 2015
By Kayla Lightbody
I have been an avid Covergirl LashBlast user for over 6 years. Recently, I’ve been annoyed with the flaking of that product and decided to venture out. My first impression of this was that I didn’t like it. After a few uses, I realized that the best way to use this mascara is to curl your lashes BEFORE using it to avoid any of it rubbing off or making a mess when you blink. It has been a refreshing transition because I will say that this product makes my lashes look much longer, does not clump, and feels weightless. Thank you!

Comparable to Diorshow for a fraction of the cost!

4 people found this helpful.
 on September 22, 2015
By Alex Branam
This is my favorite mascara and buying it here saves money. Full ‘N Soft is comparable to Diorshow- NO JOKE- except WAY cheaper. And buying it here is even cheaper than in-store. It seriously is my very favorite mascara and I’ve tried them all. It goes on easily and thickly without giving you spider lashes. It stays on all day and is super inexpensive. It also washes off easily in the shower without ripping your lashes out. GREAT MASCARA

Oldie but a goodie

2 people found this helpful.
 on December 13, 2016
By Lindsey
I’ve been using this mascara for 15 years. Of course I’ve tried other more expensive brands, but I always end up coming back to this one. It’s cheap, has the teddy bear brush I like, goes on easily, stays on fairly well (I’d give it a 9 out of 10), comes off easily, and my eye lashes stay soft when its on and don’t fall out when I remove it. What more could I ask for? I love that I can get it every three months on subscribe & save so I don’t have to remember how long I’ve been using a tube 🙂

I love this mascara and have been using it for years

One person found this helpful.
 on January 29, 2017
By Terrie B
I love this mascara and have been using it for years. It does provide volume and does not clump like others. I keep trying all these new volume mascaras offered by other companies and always come back to this one. Maybelline please don’t discontinue this one.

Old faithful!

 on May 9, 2017
By Michelle P
This is one of my go-to old faithful mascaras every time a new one falls flat and disappoints me. I love how flexible the lashes stay and you can reapply for more dramatic effect at any time during the day if you’d like and the lashes are pliable and take on the additional mascara beautifully without clumping or looking old. It also does not flake or lose it’s ‘umph’ throughout the day. This is a fantastic mascara.

Favorite mascara

One person found this helpful.
 on December 20, 2016
By Gina
I have very sensitive eyes and most eyeliners make my eyes water. This mascara causes no irritation, it’s so easy to apply, and it goes on dark and thick with just one coat.

Nice coverage and doesn’t smudge under my eye

One person found this helpful.
 on November 14, 2016
By A. Doty
Nice coverage and doesn’t smudge under my eye. No spider lashes and very soft. Just wish it lasted longer. I feel like I need to reapply by mid afternoon